At the recent Worthing & Adur Chamber of Commerce business networking meeting at the Burlington Hotel, Worthing, Colin Channon talks about how to get your business stories into the newspaper. You can enjoy the video of Colin’s informative talk below.
If you are featured, this is free PR which is incredibly valuable for you as anything in the editorial section has so much credibility. Colin told us how to approach journalists or the Features Editor effectively, giving them what they need, and how, using a combination of paid advertising AND editorial can be a dynamite combination for your business profile.
Colin is Editor in Chief of Sussex Newspapers West, which includes the Herald series & ETC Magazine. After Colin, Phil Bristow from Nsure talks about the value of writing advertorials for the newspaper and how this has benefited his business.
Video by Chamber Member Joel Shepherd at Bluw Media